Hidden Messaging in Brand Logos


fedex

Companies spend a lot of time, effort and monies in making logos for themselves or their brands. And rightly so. A logo helps in providing instant brand recognition and also communicates a lot about what the company/brand does and what it promises. In short, a logo is the representation of a company/brand.

Many brand logos are pretty straightforward – what you see is what you get. However, many logos have hidden meanings that, despite seeing many times, we have not noticed. The attached article from Adweek looks at forty such examples.

You can read the article here.

Visual courtesy : https://www.flickr.com/photos/aipress/

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This article was written by andy

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