Clayton M. Christensen is one of the great management thinkers in the world. A professor at Harvard, he is best known for his studies on innovation and for the introduction of the concept of disruptive innovation In his seminal book – The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail – he argued […]
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Even the smallest and most mundane of products can be improved to make them more useful to consumers. Sadly, we tend to take our day-to-day products for granted, assuming that they can’t be made better. The creative inventions in the attached article are so simple and, oh so, stunning! Read the article here Visual courtesy […]
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I am absolutely certain that when most of us talk about innovation, we think about the US and, now increasingly, about China. Yet, as Dan Breznitz argues in this article, it is Germany that innovates the best. Find out why and how in this HBR article. Visual courtesy : https://www.flickr.com/photos/zakmc//
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My enduring image of Steve Ballmer is a TV interview of his where he laughed derisively at the $500 price tag of the iPhone just before its launch. There was no way in hell that consumers would pay for such a high priced phone, he seemed to suggest strongly. Well, he was dead wrong. Steve […]
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Rust-Oleum has launched NeverWet, a spray-on waterproof coating. You could well say – “So what?” That is, till you see the product demo video. I guarantee that you will be stumped! Read the article here Visual courtesy : geeky-gadgets.com
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Some time ago, Economic Times ran an article on the power of Imovation. It was about smart companies (and people) that ‘stole’ innovations done by others (imitating someone else) and converted them into winning products (by adding their own innovations to them). Apple is a prime example and Steve Jobs never had any qualms about […]
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We marketers rely so much on research and formal analysis that we have forgotten the power of instinct in our business decisions. Which packaging should we go with? Research it! Is the ad good? Research it! What should be the price point for our new product? Research it! I am not knocking marketing research (I […]
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Leonardo Da Vinci was a multifaceted genius, way ahead of his times. Michael Gelb has tried to identify the fundamentals of Da Vinci’s approach to learning and the cultivation of intelligence: 1. Curiosita: Being constantly curious about life and open to new learning. 2. Dimostrazione: Testing knowledge through experience, persistence and learning from mistakes. 3. […]
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Dieter Rams is one of the most respected industrial designers, closely associated with Braun and the Functionalist school of industrial design. Many well-known designers today – including Jonathan Ive of Apple – have been inspired by Rams. Many companies like Apple, BMW, Samsung, Nike and Ikea have used design effectively to differentiate their products from […]
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Here is Steve Jobs’ profound advice to Nike that all of us must follow. In a meeting, Mark Parker, Nike President and CEO, asked Steve Jobs: “Do you have any advice?” “Well, just one thing,” said Jobs. “Nike makes some of the best products in the world. Products that you lust after. Absolutely beautiful, […]
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